This video was put together as our original music video for Ben Howard's song "Keep Your Head Up". We thought that our video for the initial screening captured the essence of an indie folk music video and had the potential to be taken well. The people who we presented it to, thought that the shot composition was very well thought out. That our use of lighting techniques helped make the shots look visually appealing and represented the indie folk genre well. However there were a few flaws that were picked up on through our audience feedback. For example a lot of people said that some shots were in sync with the music whilst others were not. One consistent criticism was that there should be more shots of the performer in focus, rather than the guitar being in focus. Lastly, most people felt that our narrative had no real resolution and therefore made it unclear.
With all of this feedback taken on board we made a plan for our next filming session about how we were going to fix some of these issues (to do with actual content) and what shots were needed, to help improve our music video.
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